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productivity•6 prompts

Brainstorming Prompts

Brainstorming with AI removes the blank page problem. These prompts help you generate, combine, and refine ideas systematically.

1. Divergent Idea Generation

Best: Claude
Generate 20 ideas for [problem/opportunity]. Don't self-censor—include wild ideas. Aim for quantity over quality first. Cover different approaches: incremental, disruptive, borrowed from other industries, and "what if we did the opposite?"
Quantity leads to quality. You can't edit ideas you don't have.

2. SCAMPER Method

Best: Claude
Apply SCAMPER to improve [existing product/process]: Substitute (what could replace a component?), Combine (what could merge?), Adapt (what could be modified?), Modify (what could change scale/form?), Put to other uses, Eliminate, Reverse.
SCAMPER works because innovation often comes from recombination.

3. Constraint Brainstorm

Best: Claude
Brainstorm solutions for [problem] with this constraint: [impossible-seeming constraint]. What if we had no budget? What if it had to launch tomorrow? What if we could only use existing resources? Constraints spark creativity.
Constraints force creative thinking. Remove them later to find the best ideas.

4. Cross-Industry Inspiration

Best: Claude
How would [other industry] solve this problem: [your problem]? Think like: a video game designer, a restaurant, Netflix, Amazon, a theme park, a hospital. Extract principles that could apply to my context.
The best ideas are often borrowed from somewhere they're already working.

5. Idea Combination

Best: Claude
Take these separate ideas and combine them into new concepts: [list ideas]. Look for: unexpected pairings, ideas that strengthen each other, and combinations that create something neither achieves alone. Create 5 hybrid concepts.
Innovation often happens at intersections. Combine rather than choose.

6. Idea Refinement

Best: Claude
Help me refine this rough idea: [describe idea]. Make it: more specific, more achievable, more differentiated from alternatives, and more compelling. Identify the core insight and strip away unnecessary complexity.
Raw ideas need shaping. Refine the diamond from the rough.

Try These Prompts with Multiple AIs

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