marketing•5 prompts
AI Marketing Prompts
Good marketing prompts focus on strategy and audience understanding, not just content generation. These templates help you think like a marketer, then execute faster.
1. Customer Persona Builder
Best: ClaudeBuild a detailed customer persona for [product/service]. Include: demographics, psychographics (values, fears, aspirations), where they hang out online, what they've tried before and why it failed, the exact moment they'd search for my solution, buying objections (and how to overcome each), and the language they use to describe their problem.
Share any customer research or interview data you have. Claude builds psychologically rich personas.
2. Competitive Positioning Map
Best: PerplexityMy product: [describe]. Competitors: [list 3-5]. Create a positioning analysis: for each competitor, identify their core positioning, strengths, and weaknesses. Then identify the gap in the market I can own. Suggest a positioning statement using the format: "For [target] who [need], [product] is the [category] that [differentiator] unlike [alternative] which [competitor weakness]."
Perplexity can research competitors in real-time. Combine with Claude for the strategic analysis.
3. Launch Campaign Framework
Best: ChatGPTPlan a launch campaign for [product] targeting [audience]. Budget: [amount]. Timeline: [weeks]. Include: pre-launch buzz strategy, launch day plan, post-launch sustain tactics, channel allocation with rationale, key messages for each stage, and success metrics. Focus on channels where my audience already is: [list channels].
Be specific about budget and timeline constraints. ChatGPT generates comprehensive campaign structures.
4. Value Proposition Tester
Best: ClaudeI'm testing value propositions for [product]. Target: [audience]. Generate 5 different value props, each emphasizing a different angle: functional benefit, emotional benefit, social benefit, time savings, and risk reduction. For each: headline, subheadline, 3 supporting points. Rank them by likely conversion impact.
Include what customers currently use and why they might switch. Claude understands switching costs.
5. Content Calendar Strategy
Best: ChatGPTCreate a 30-day content strategy for [brand] on [channels]. Business goal: [describe]. For each week: theme, 5 post ideas with hooks, content mix (educational/entertaining/promotional ratio), and posting schedule. Include 2 "reactive" slots for trending topics. Balance brand building with conversion content.
Share your best-performing past content. ChatGPT is good at generating content variations at scale.
Try These Prompts with Multiple AIs
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